Why Videos Assist You To Connect With Mobile Users
Facts about Online Videos on Mobile Websites
The scary known fact is that 50 % of mobile traffic is now dedicated to online video content. This means that at any given time, half of the people using their mobile devices are actually watching videos online. This astonishing number will only increase in the future and not the other way!
What this means to you is that online videos is the best way to get your message across to the mobile users as opposed to great textual content on that very few mobile users are going to read.
Because most mobile device users are on the move, watching videos, using social media, or using mobile apps are easier for them. This means that textual content on your website simply got ignored. Can you really blame them? It is simply painful to read on a mobile device and that is even when a website has a responsive design
On the other hand videos are incredibly simple to load up on a mobile device without having to play around with the device. When mobile users search for information fix, they prefer want to watch videos for the results.
What it means to you?
As for you as business man, you would find that it is lot easier to convey your message through video than it is through text. Providing take away points and messages to your target audience becomes absolutely clear as it is a presentation rather than an article. Bounce rate of your site will be reduced as well because videos are normally watched from beginning to end. This is because statistics have shown that mobile users are much more likely to watch a video all the way through on a mobile device than on their desktop computer.
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